AUBURN HILLS, Mich. – The Jeep brand is rolling out a new social media campaign for its 2026 Grand Wagoneer, featuring comedian Iliza Shlesinger. The campaign aims to highlight the family-friendly SUV’s spaciousness, comfort, and safety features with a touch of humor.
- Iliza Shlesinger, known for her stand-up comedy and takes on motherhood, stars in a new Jeep Grand Wagoneer campaign that winks at the vehicle’s family-oriented design.
- The campaign’s long-form video, titled “The Family SUV,” is now live on the Jeep brand’s YouTube channel. Shorter clips will be dispersed across other social media platform.
- The 2026 Jeep Grand Wagoneer boasts a starting price point under $65,000, aiming to offer a blend of ruggedness, refinement, and ample space for families.
Following the reveal of the 2026 Jeep Grand Wagoneer, Jeep is launching a social media reveal video starring comedian Iliza Shlesinger, focusing on the vehicle’s roominess, comfort, and safety in an unconventional way.
Shlesinger, a well-known comedian, brings her comedic style on relationship, motherhood, and society to the ad.
The “Family SUV” campaign features Shlesinger pitching an unconventional marketing idea to the Jeep brand’s marketing team for the 2026 Jeep Grand Wagoneer.
“I was excited to work with the Jeep brand on this unconventional Jeep Grand Wagoneer ad campaign,” said Shlesinger. “I love that they went for something different and were open to parodying traditional vehicle reveals. The Jeep Grand Wagoneer is beautiful, spacious and, hopefully after seeing this film, there are more babies in the world ready to fill out those three rows.”
“The new reimagined 2026 Grand Wagoneer brings a more simplified model lineup with new content and new pricing, meaning a greater value for Jeep customers,” said Bob Broderdorf, Jeep brand CEO. “As we reset the nameplate’s future, Iliza reminds in a way only she can, about just how much there is to love with the new Grand Wagoneer – three-row seating, interior ambient lighting, massage seats, a state-of-the-art audio system and a whole lot more.”
“As the Jeep Grand Wagoneer resets its lineup for 2026, we decided to take a fresh and unexpected approach for the vehicle’s reveal video, designed to entertain our Jeep fans and trigger curiosity in tandem with its media launch,” said Olivier Francois, global chief marketing officer, Stellantis.
Shorter content will be released across social channels.
The Jeep brand’s “The Family SUV” reveal video was created in partnership with Chicago-based advertising agency Highdive.
The 2026 Jeep Grand Wagoneer aims to offer an elevated large SUV, starting under $65,000. Expect Jeep badging, powertrains, exterior design and an accessible family-friendly price point.
In addition to the new 2026 Jeep Grand Wagoneer campaign, the brand also recently released the first official images of the refreshed 2026 Jeep Grand Cherokee and launched a marketing campaign that gives consumers the chance to turn MONOPOLY Money into real savings.
Original article, Author: Jam. If you wish to reprint this article, please indicate the source:https://aicnbc.com/11468.html
