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Holiday Cocktail Combines Margarita Magic With Berry Cheer
IRVING, Texas – Fuzzy’s Taco Shop is betting on holiday cheer with the introduction of its limited-edition cocktail, the Jingle Berry ‘Rita, available from November 24th through December 31st. This festive concoction blends Fuzzy’s signature Frozen House Margarita with blackberry syrup, Ole Smoky Blackberry Moonshine, and a Black Cherry White Claw topper, aiming to deliver a berry-infused twist to the traditional margarita experience.
Fuzzy’s Taco Shop debuts its Jingle Berry ‘Rita, a festive frozen margarita mixed with blackberry syrup, Ole Smoky Blackberry Moonshine, and a Black Cherry White Claw dunk, available November 24–December 31.
The unveiling of the Jingle Berry ‘Rita comes as restaurant chains, including Fuzzy’s Taco Shop, strategically leverage seasonal offerings to drive traffic and boost revenues during the competitive holiday season. Beverages, particularly cocktails, often carry higher profit margins than food items, making them an attractive option for boosting the bottom line.
Complementing Fuzzy’s existing menu, which includes tacos, enchiladas, and nachos, the holiday cocktail is positioned as the perfect accompaniment for Taco Tuesdays, social gatherings, and full-fledged celebrations.
“The holidays are all about joy and connection, and the Jingle Berry ‘Rita brings that energy to every sip,” said Daniel Camp, Director of Culinary, Fuzzy’s Taco Shop. “It’s bold, berry-forward, and the perfect toast to the season, delivering good vibes for all holiday celebrations.”
The Jingle Berry ‘Rita is being rolled out across participating Fuzzy’s Taco Shop locations, while supplies last. This limited-time offering aims to tap into the consumer desire for novelty and festive experiences during the holiday season, encouraging repeat visits and social media buzz.
*Must be 21+. Please drink responsibly.
Fuzzy’s Taco Shop, founded in Fort Worth, Texas, in 2003, operates 109 restaurants across 15 states as of September 30, 2025. It’s franchised by Dine Brands Global, Inc. (NYSE: DIN), a major player in the full-service restaurant industry with a portfolio that includes Applebee’s and IHOP. Dine Brands’ expansion into the fast-casual market with Fuzzy’s reflects a broader trend of established restaurant groups diversifying their holdings to capture different segments of the dining market. Seasonality and promotional offerings play a key role for these brands to maintain customer interest in a competitive industry environment.
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