BAIC

BAIC Chairman Zhang Guofu warns of the detrimental effects of China’s EV price wars, criticizing prioritizing affordability over quality and sustainability. He sees this trend as a “dead end,” urging a focus on creating trustworthy and valuable products. His comments echo concerns voiced by industry leaders like Huawei’s Richard Yu and Geely’s Li Shufu, who also highlight the risks of compromising safety and quality through unsustainable price cuts.