China EV market
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Auto Influencer Chen Zhen Claps Back at Xiaomi Criticism Over Ferrari Purosangue Photos
Chinese auto influencer Chen Zhen ignited social media controversy after sharing images of a custom Ferrari Purosangue, with netizens alleging veiled criticism of Xiaomi’s SU7 electric sedan. While Chen praised Xiaomi’s product value in follow-up comments, critics interpreted his post as contrasting Ferrari’s heritage with the tech giant’s automotive ambitions. The debate underscores rising tensions in China’s EV sector, where legacy luxury brands collide with tech disruptors. Analysts note influencers’ growing power to shape consumer narratives across industries, as Xiaomi’s “mass-market dream car” faces scrutiny over design and pricing in the $100 billion market.
