Digital Empowerment
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Rural Collective Economy Manager Officially Recognized as a New Occupation
China has officially recognized “Rural Collective Economic Managers” as a new profession, crucial for rural revitalization. Tencent’s “WeVillage Common Prosperity Village” project, which focuses on cultivating “Village CEOs,” aligns with this new role. This project, in collaboration with China Agricultural University, has trained approximately 66,000 individuals across 309 counties. These managers are tasked with unlocking village resources, boosting collective income, and driving rural prosperity using tools like WeChat, fostering digital empowerment and new rural development models. Tencent aims to continue supporting this role’s development.
