Drones

DJI will showcase its diverse product lineup at IFA 2025 in Berlin (Sept 5-9), including consumer/agricultural drones, imaging products, and power solutions. Highlights include the DJI Mic 3 (a mini wireless mic), the Osmo 360 panoramic camera, and the DJI Power 2000 portable power station. Attendees can expect interactive demos and sessions with creators, focusing on aerial cinematography and the DJI ecosystem. DJI will also present its industrial-grade products and solutions, demonstrating “Tech for Good” across sectors like agriculture and public safety.

DJI and Insta360, leaders in drones and panoramic cameras respectively, are intensifying their competition by entering each other’s core markets. DJI, dominating the drone sector with 70% market share, is launching its first panoramic camera, challenging Insta360’s 67.2% leadership. In response, Insta360 is entering the drone market. With saturated niche markets and increasing demand for aerial footage, this competition is expected to drive innovation and benefit consumers with better products and prices.

In Chengdu, China, 4,000 drones created a “Starry Sky Story” showcasing the rise and fall of civilizations. Inspired by James Liang’s theories on population’s impact on nations, the performance highlighted the importance of generational knowledge transfer. Liang, a population economist and travel agency co-founder, advocates for policies to encourage childbirth, citing China’s abundance of production capacity but a shortage of children. He proposes governmental incentives to address this issue, aiming to boost fertility and consumer spending.