FMCG

In the FMCG landscape, a strong online and offline presence is vital. Baixiang’s success in the instant noodle market, holding the top online sales spot, exemplifies this. They achieve this through a synergistic approach: robust e-commerce coupled with strong distributor relationships. Baixiang empowers its distributors with resources, training, and flexible promotions, fostering a symbiotic partnership that fuels their market share growth. This dual-channel synergy enhances responsiveness and market coverage.