Food Review App

Meituan has launched “Ya Mi,” a niche restaurant review app positioned as a “boutique Dianping,” seemingly competing with its own Dazhong Dianping. Currently iOS-only and limited to Beijing, Ya Mi features a minimalist design, curated collections, and a hyperlocal “Moments” feed. Its key differentiator is the “Golden Spoon Restaurants” ranking system based on reviews from selected “Recommendation Officers,” aiming to combat fake reviews. The app prioritizes authenticity and taste over ambiance, with no immediate monetization plans, presenting a challenge to big tech business models. Its long-term viability hinges on maintaining quality content while scaling.