HNWIs

Noah Holdings (NYSE: NOAH & HKEX: 6686) reported Q2 2025 net revenues of RMB 630 million, a 2.2% YoY increase, with non-GAAP net income surging 78.2% YoY. Overseas revenue accounted for nearly half of total net revenues. AUM reached RMB 145.1 billion. Noah is expanding its global presence, including a partnership with Coinbase for a stablecoin yield fund, and focusing on AI integration and operational efficiency to sustain growth. The company is strategically targeting global Chinese HNWIs with diverse product offerings and enhanced services.