iPhone Duo

Apple’s new foldable iPhone Duo faces a challenging reception in China, where high pricing clashes with consumer preference for value. Chinese brands offer competitive foldable options at lower price points, intensifying the market. Concerns over the lack of a physical SIM slot and a staggered release schedule further complicate Apple’s entry, suggesting a need to recalibrate strategy for this discerning market.

Apple unveiled the iPhone Duo, a foldable smartphone starting at $1,999, featuring an external and 7.6-inch internal display, powered by the new 2nm A20 Pro chip. The iPhone 18 Pro models see a $100 price hike to $1,199 and $1,299 respectively due to component shortages. Apple Watch Series 12 integrates AI for conversation summarization and health coaching. The company also introduced its proprietary C2 modem for enhanced connectivity and plans to phase out Qualcomm chips. Market reaction to the event was muted, with Apple’s stock dipping.