Li Xiang

On “Luo Yonghao’s Crossroads,” Li Auto CEO Li Xiang emphasized prioritizing execution, suggesting focusing on achieving three key tasks daily. He contrasted this with spreading oneself too thin, arguing that tackling too much leads to poor execution. Li admitted his work ethic paled compared to Xiaomi’s Lei Jun, whom Luo Yonghao lauded as a “famously hardworking genius.” Li also discussed his early investment strategy before launching Li Auto, inspired by Lei Jun’s approach to understanding the industry.

Li Auto CEO Li Xiang discussed his personal life on “Li Yonghao’s Crossroads,” revealing insights into his marriage and financial management. He admitted his dependence on his wife and that she manages all family finances. Li also addressed his perceived “low EQ” and admitted to conducting a thorough pre-marital “due diligence” on his wife. Despite this unconventional approach, they maintain a stable relationship and have five children. They were recently spotted at a soccer match where Li’s wife garnered attention.

Entrepreneur Luo Yonghao rebranded his Weibo account to “Luo Yonghao’s Crossroads” ahead of his podcast launch featuring Li Xiang, CEO of Li Auto. The premiere episode showcases a lengthy conversation about Li’s entrepreneurial journey. The recording session revealed their contrasting personalities, with Li Xiang doing push-ups and Luo Yonghao stretching to stay engaged during the seven-hour podcast.

During an interview, Li Auto CEO Li Xiang shared personal reflections, emphasizing the significant influence of the late Mao Kankan on his life, including introducing him to his wife and gaming friends. Li also discussed his views on parenting, advocating for valuing children’s individuality and supporting their choices, even unconventional ones. He further expressed appreciation for his wife’s dedication to their family. The interview also revealed Li’s entrepreneurial past and ongoing friendships through gaming. The article notes Mao Kankan’s earlier prominence and tragic passing.

Li Auto’s CEO Li Xiang’s appearance in promotional photos sparked online discussions about the company’s frugality. Instead of elaborate setups, Li Auto uses its own campus for vehicle unveilings to save costs and improve efficiency. While prioritizing cost control in non-core areas like marketing events and travel, Li Auto continues to invest heavily in crucial technologies like battery tech and smart cabin systems, demonstrating a strategic balance between investment and spending.