Lunar New Year
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Titans of AI in China Are Gifting Cars and Cash to Lure Users
During the Lunar New Year, China’s AI giants are locked in a fierce marketing battle, the “Lunar New Year AI War.” Companies like ByteDance, Baidu, Tencent, and Alibaba are investing heavily in giveaways and promotions to attract users and market share. This competition extends to technological advancements, with new models and capabilities being unveiled. Analysts see this as a crucial time to build user bases before rivals dominate, though profitability remains a concern. The government also signals strong support for AI development and commercialization.
