Panoramic Camera

DJI and Insta360, leaders in drones and panoramic cameras respectively, are intensifying their competition by entering each other’s core markets. DJI, dominating the drone sector with 70% market share, is launching its first panoramic camera, challenging Insta360’s 67.2% leadership. In response, Insta360 is entering the drone market. With saturated niche markets and increasing demand for aerial footage, this competition is expected to drive innovation and benefit consumers with better products and prices.