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Pinterest Stock Plunges 21% on Soft Results, Tariff Impact on Ads
Pinterest (PINS) shares plummeted 21% after its Q3 earnings report revealed advertising revenue challenges impacted by tariffs. While revenue met expectations at $1.05 billion, adjusted EPS fell short at 38 cents. Analysts cite limited customer diversification and sensitivity to macroeconomics. Q4 revenue forecast also disappointed. Despite short-term concerns and increasing competition, many analysts maintain a positive outlook, citing Pinterest’s investments in AI and unique visual discovery platform. The platform aims to leverage AI to enhance user experiences and drive commerce.
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Pinterest Shares Plunge 20% After Earnings Miss and Disappointing Guidance
Pinterest (PINS) shares plummeted nearly 20% after Q3 earnings missed EPS estimates and provided weak holiday season guidance. While revenue grew 17% year-over-year to $1.05 billion and MAUs reached 600 million, the forecast for Q4 revenue fell short of expectations. The company cited moderating ad spend in the U.S. and Canada due to tariff-related margin pressures for larger retailers, impacting the home furnishing category. Despite AI investments and user growth, Pinterest faces a competitive ad landscape dominated by tech giants.
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e.l.f. Launches “color e.l.f.nalysis” with Curated Pinterest Boards
e.l.f. Cosmetics introduces “color e.l.f.nalysis,” a free digital tool offering personalized beauty advice. By analyzing a selfie, the tool determines a user’s color season and recommends curated Pinterest boards featuring shoppable e.l.f. products. Developed in partnership with Pinterest, the tool aims to democratize color analysis and make personalized beauty accessible.