Product Innovation

  • Trump Wants Cane Sugar Coke in the US; Coca-Cola Responds with Fall Launch

    Coca-Cola reported a 1% increase in net revenue for Q2 2025, reaching $12.54 billion, with a significant 63% jump in operating income. Net profit attributable to shareholders was $3.81 billion. The company addressed rumors of a formula change, announcing the launch of a cane sugar-sweetened Coca-Cola product in the U.S. this fall. This cane sugar option will complement, not replace, existing products, offering consumers greater choice. The announcement follows reports of discussions with Donald Trump regarding the formula.

    2025年7月22日
  • Master Kong’s Strategic Shift: From Price Wars to Value Creation

    Master Kong is shifting from volume to value in the instant noodle market, optimizing its operations through digital transformation, supply chain improvements, and a targeted product portfolio. They prioritize consumer demand, focus on quality enhancements, and leverage aerospace-grade technologies. This approach, emphasizing efficiency and long-term strategy, strengthens their position, drives sustainable practices, and sets a benchmark for the industry, offering a value-driven model for a changing market.

    2025年6月14日