Product Launch

Apple stock reversed gains after unveiling the iPhone 17 series, including the iPhone 17, iPhone Air, iPhone 17 Pro, and iPhone 17 Pro Max. The launch highlighted the iPhone Air, Apple’s thinnest device, with a throttled A19 Pro chip and eSIM-only support. Prices range from ¥5999 to a record ¥17999 for the top-tier iPhone 17 Pro Max. Pre-orders begin September 12th, sales on September 19th. Analysts are monitoring consumer reaction to the higher prices and eSIM reliance.

Faraday Future will unveil its FX Super One, the first model for its FX brand, on June 29, 2025, in Los Angeles. The event targets stockholders, partners, and influencers aiming to redefine luxury mobility with an AI-powered, mass-market MPV. A public launch follows on July 17 with production slated by the end of 2025.