Product Selection
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Orion’s Popularity Causes Uproar Among Sam’s Club Members
Sam’s Club is facing backlash for including mass-market brands like Orion Pies on its shelves, angering members who perceive this as a betrayal of its premium image. While some criticize the inclusion of domestic brands, these products often have exclusive formulations and are subject to stringent quality controls. The controversy highlights a conflict between perceived prestige and the retailer’s efforts to leverage local supply chains. Rapid expansion and a focus on cost reduction have led to quality control issues, prompting legitimate member complaints unrelated to brand origin.
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Sam’s Club Angers Members with Orion Snacks; Customer Writes Letter: “I Paid for a Membership, Not This!”
Sam’s Club in China faces customer backlash due to changes in product selection. Members are complaining about the discontinuation of popular items with high repurchase rates and the introduction of products they deem to be of lower quality, like a low-sugar Orion Pie. Some express frustration that the curated shopping experience they pay for is being compromised by items available in ordinary stores. Customer service acknowledges the changes and promises to improve product quality.