Sam’s Club

Sam’s Club is facing online criticism in China for allegedly altering brand trademarks on its mini-program. Consumers noticed the Chinese brand “盼盼” (Pàn Pàn) was replaced with “PANPAN,” and the Weilong logo was missing from a product image. Sam’s Club confirmed “PANPAN” as the brand name and is reviewing the logo issue. The changes sparked debate about trademark rights and consumer perception, with some users threatening to cancel memberships, citing declining product quality. Social media users are also questioning the value of Sam’s Club membership.

Sam’s Club in China faces customer backlash due to changes in product selection. Members are complaining about the discontinuation of popular items with high repurchase rates and the introduction of products they deem to be of lower quality, like a low-sugar Orion Pie. Some express frustration that the curated shopping experience they pay for is being compromised by items available in ordinary stores. Customer service acknowledges the changes and promises to improve product quality.