UI Design

Apple’s head of user‑interface design, Alan Dye, is leaving the iPhone maker to head a new creative studio at Meta, merging design, fashion and technology. Apple CEO Tim Cook announced veteran designer Stephen Lemay will succeed Dye, emphasizing that design remains a core strength. Dye, who joined Apple in 2006 and helped launch the “Liquid Glass” UI and the 2017 swipe‑up gesture, moves amid Meta’s aggressive push into AR/VR hardware, including Quest headsets and smart glasses. The hire highlights the growing competition for design talent and the belief that superior UI will be decisive in future consumer tech.