Allegiant Gives Away Nearly $1 Million in Free Flights for Customer Appreciation Week

LAS VEGAS – Allegiant (NASDAQ: ALGT) is soaring to new heights in customer engagement this week, showering passengers with nearly $1 million in free flights as part of its annual Customer Appreciation Week. The move underscores the airline’s commitment to value-driven travel and aims to solidify its position in the competitive low-cost carrier market.

The week-long celebration, which commenced Monday, saw Allegiant personnel surprising passengers with $250 vouchers, redeemable for roundtrip flights and associated amenities across the airline’s extensive network. The initiative goes beyond simple giveaways, offering travelers a real opportunity to experience Allegiant’s full suite of services.

In Provo, Utah, the atmosphere was electric as travelers encountered a prize wheel brimming with travel rewards and branded merchandise. Pilots even stepped out of the cockpit at select gates to personally announce that Allegiant would be covering their next vacation’s flight costs. Mid-air announcements on other flights transformed routine journeys into moments of shared excitement, with spontaneous applause and high-fives echoing through the cabins.

“This is our way of expressing gratitude to our loyal customers,” stated Drew Wells, Allegiant’s Chief Commercial Officer. “Our passengers drive our business. This giveaway is a tangible demonstration of how much we value their patronage.”

The $250 vouchers boast considerable flexibility. They can be applied not only to flights on any Allegiant route but also toward ancillary services such as seat selection, baggage fees, priority boarding, rental cars, and hotel bookings. This holistic approach to savings allows travelers to maximize the value of Allegiant’s already affordable fares to premier vacation destinations. Furthermore, customers have the option to upgrade to Allegiant Extra, a premium seating option available on select flights, offering priority check-in, extended legroom, and dedicated overhead bin space.

Allegiant’s focus on affordability and customer experience hasn’t gone unnoticed. Recently, the airline was recognized as 2025’s Best Low-Cost Airline in North America by Skytrax, a leading international air transport rating organization. The Skytrax World Airline Awards, often dubbed the “Oscars of the aviation industry,” are based on extensive passenger surveys and serve as a global benchmark for airline excellence. Earning this accolade during Customer Appreciation Week adds a layer of significance, highlighting Allegiant’s consistent commitment to quality service.

Analysts note that Allegiant’s strategy of connecting smaller communities to major vacation hubs is a key differentiator. By focusing on underserved markets, Allegiant has carved out a niche and cultivated a loyal customer base. The airline’s ability to maintain low fares while offering a range of ancillary services also contributes to its competitive advantage. However, challenges remain, including fluctuating fuel costs and the need to continually innovate in the face of growing competition from other budget carriers.

Allegiant also faces the ongoing pressure of technological advancements. The airline undoubtedly leverages modern booking systems and revenue management software to optimize pricing and seat availability. Future success will hinge on its ability to further integrate technology into the customer experience, potentially through enhanced mobile apps, personalized travel recommendations, and streamlined check-in processes. Investment in sustainable aviation fuels and other green technologies will also be important to meet growing environmental concerns.

More information about flights, schedules, and fares can be found at Allegiant.com.

Allegiant – Together We Fly^TM

Based in Las Vegas, Allegiant (NASDAQ: ALGT) is an integrated travel company centered around its airline, connecting people to important experiences. Since 1999, Allegiant Air has linked travelers in small-to-medium sized cities to world-class vacation destinations with all-nonstop flights and industry-low average fares. Today, Allegiant serves communities across the nation, with base airfares less than half the cost of the average domestic roundtrip ticket. Media information is available at http://gofly.us/iiFa303wrtF