Jia Yueting Chokes Up Discussing Retail Investors: “You Saved Us”

At the inaugural shareholder day for FF, the electric vehicle startup backed by founder Jia Yueting, the atmosphere was charged with emotion. A video clip from the event revealed a visibly moved Jia, reflecting on the company’s journey and, crucially, the role of its retail investors.

Addressing the crowd, Jia choked back tears as he acknowledged the unwavering support from individual shareholders. “It was the retail investors who essentially kept us afloat… they, in a very real sense, saved us,” he stated. He further emphasized that the company’s rebirth, its very survival, was made possible by this dedicated base of smaller investors.

Jia’s words weren’t mere platitudes. He specifically addressed those earlier investors from the LeEco days, promising them the chance to recoup their losses and, perhaps, even realize significant gains in the foreseeable future. He pledged that through the concrete achievements of the next one to two years, the company would offer its investors a chance at substantial returns to make up for past setbacks.

The shareholder meeting followed a busy week for the company. Last month, Jia was appointed Co-CEO, a move that seems to have invigorated the firm. He detailed the “ten major changes” underway, which are said to have sparked breakthrough progress in both operational and financial fundamentals.

Adding to the optimistic outlook, FF announced breakthroughs in its burgeoning B2B sales model. They’ve struck deals with two MCN agencies, securing orders for 600 vehicles from CreatoRev and Good Deal. The total B2B pre-orders for the FX Super One model now stand at 2,500 units, edging the company closer to their goal. In terms of delivery, the FX Super One is in the final stages of component procurement and mass production preparation, with FF’s internal operations racing towards the year-end launch of its first vehicle. Development of subsequent models is also reportedly proceeding according to schedule.