Assurant Boosts APAC Expansion Through Acquisition of RL Circular Operations

Assurant Expands APAC Footprint with Acquisition of RL Circular Operations, Bolstering Post-Purchase and Circular Economy Strategies

Assurant, a global leader in safeguarding and servicing connected devices, homes, and automobiles, has announced its acquisition of RL Circular Operations and its subsidiaries. This strategic move, which integrates what was formerly TIC Reverse Logistics, significantly enhances Assurant’s post-purchase capabilities and advances its commitment to circular economy solutions across the Asia-Pacific (APAC) region.

The acquisition, finalized from TIC Group, a prominent provider of post-purchase workflow and reverse logistics services for retailers, manufacturers, and suppliers in Australia and New Zealand, underscores Assurant’s dedication to optimizing the product lifecycle. By incorporating RL Circular Operations, Assurant aims to leverage AI-based technologies to drive sustainable practices within the retail and device management sectors.

“As consumer expectations for seamless returns and sustainable product lifecycle solutions continue to rise, Assurant is strategically investing in integrated capabilities that not only reduce waste and improve efficiency but also enhance monetization and build lasting customer trust,” stated Biju Nair, EVP and President, Global Connected Living at Assurant. “The integration of RL Circular Operations is a pivotal step in our strategy to lead post-sales services across APAC. Their established regional presence and deep operational expertise make them an ideal partner. Together, we are poised to deliver superior consumer experiences, maximize asset value for retailers, and set new benchmarks for sustainability and operational excellence within the post-purchase ecosystem.”

Hemaka Perera, APAC President at Assurant, echoed this sentiment, highlighting the acquisition’s role in scaling innovation and delivering enhanced value. “Welcoming RL Circular Operations into the Assurant family significantly strengthens our capacity to innovate and provide even greater value to our clients and partners throughout the region,” Perera commented. “This acquisition also solidifies our competitive edge in the retail channel across Australia and New Zealand—two key APAC markets—and broadens our capabilities in extended warranty and the mobile value chain.”

Founded in 1989, TIC Group has built a robust business across post-purchase customer experience, centralized return centers, and asset recovery, with established operations in Melbourne, Auckland, Mumbai, and Gurgaon. Assurant’s acquisition of RL Circular Operations is expected to streamline end-to-end device lifecycle management, thereby optimizing device value for clients, promoting sustainability, and reducing reliance on external logistics partners.

“We are enthusiastic about the new opportunities this partnership will create for our team and our customers,” said Sanjay Sehgal, Managing Director of RL Circular Operations. “The synergy of Assurant’s global expertise, particularly in AI and robotics, with RL Circular Operations’ specialized knowledge will elevate our service offerings and spur innovation across Australia and New Zealand. This will be instrumental in helping retailers and manufacturers meet the evolving demands of consumers and achieve their sustainability objectives.”

The circular economy, a model focused on reusing, repairing, and recycling materials to minimize waste, presents a significant opportunity for businesses committed to long-term resource management and reduced environmental impact. Assurant’s strategic acquisition aligns with this growing trend, positioning the company to capitalize on the increasing demand for sustainable business practices.

**About Assurant**

Assurant, Inc. is a premier global protection company that partners with leading brands worldwide to safeguard and service connected devices, homes, and automobiles. As a Fortune 500 company with operations in 21 countries, Assurant utilizes data-driven technology solutions to deliver exceptional customer experiences. Further information can be found at assurant.com.au.