CNBC AI News, July 6th. Domestic media reports indicate that Meituan’s instant retail platform processed over 120 million orders on July 5th, with food delivery alone exceeding 100 million. This surge demonstrates the robust consumer demand kicking off the summer season.
The platform’s internal network showed instant retail orders surpassing 100 million by 8:45 PM local time that same evening. This means over 20 million orders were placed within a mere two-hour window. Considering that weekend nights represent a peak period for food delivery, this figure may still see further growth.
July 5th marked the first weekend of the peak summer consumption period and is traditionally a key promotional time for food delivery services. Last summer, Meituan’s order volume peaked at over 90 million orders.
The immense traffic influx led to temporary disruptions for Meituan’s servers. The company officially stated that around 6 PM on July 5th, exceptionally high order volumes triggered server rate limiting protections, causing brief service anomalies for users in small geographic areas. Services have now been fully restored, and customers can resume placing orders. Affected users will have their coupons extended to the following day. Meituan also assured merchants experiencing temporary order-taking issues due to system impact that their ratings and rankings will not be adversely affected after a review. The company expressed gratitude for user understanding and support.
Meituan highlighted its commitment to enhancing the user experience, stating, “Generous ‘inflation-busting’ coupons are available for all users to claim and use anytime! We hope Meituan can be your helpful companion for a wonderful life this weekend.”
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