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CNBC AI News, August 1st – Leading food delivery platforms in China are signaling a potential truce in the fierce subsidy wars, publicly committing to curb “unfair competition” and aggressive “zero-dollar” promotions.
This morning, Meituan released a statement vowing to regulate promotional activities and create a fair, orderly industry, fostering mutually beneficial outcomes for all stakeholders.
Meituan declared its intention to lead by example and urged industry-wide collaboration to build a healthy ecosystem that promotes sustainable development for the catering sector.
Furthermore, Meituan emphasized adherence to relevant laws and regulations regarding subsidies, assuring that merchants will not be forced, directly or indirectly, to participate in such activities, safeguarding their autonomy in pricing.
Simultaneously, Ele.me and Taobao Flash also published statements entitled *“Continuously Improving Services, Promoting Healthy Competition, and Stimulating Consumption.”* They pledged to proactively eliminate unfair competitive practices and ignite consumption potential in emerging markets and drive innovation across the industry.
The companies stated their commitment to respecting market dynamics, guaranteeing reasonable profits and revenue for merchants, and refraining from large-scale “zero-dollar” or other irrational promotional campaigns.
京东 (JD.com) subsequently released an article, *“Practicing Main Responsibilities and Social Responsibilities to Jointly Build a Healthy Ecosystem for the Takeaway Industry.”*
JD Takeout stated it would maintain its opposition to aggressive competition, decisively avoid unfair competitive practices, resist “zero-dollar” subsidies, and refrain from using order volume as a sole metric for market position or creating artificial market bubbles.
JD Takeout also appealed to industry players to build core competitiveness through technological empowerment and supply chain innovation, gaining user recognition with high-quality products, reasonable prices, and attentive services. The company hopes to drive a shift in the food delivery sector from vicious competition driven by subsidies toward a healthier competition based on “quality” and “service,” creating long-term value.
The announcements seemingly bring the intense “food delivery subsidy war” to a possible conclusion.
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Original article, Author: Tobias. If you wish to reprint this article, please indicate the source:https://aicnbc.com/6149.html
