Alibaba Ecosystem
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Taobao Flash Delivery Riders Sport Racing-Inspired Uniforms Covered in Alibaba Brand Logos
Taobao Flash Delivery is upgrading its riders’ uniforms with a Formula 1-inspired design for the autumn season. The orange and black uniforms feature reflective strips for safety and are branded with various Alibaba logos. This stylish update coincides with significant growth in Taobao Flash Delivery’s rider network, with monthly active riders up 181% and crowdsourced riders increasing by 236%. More riders are also earning over 10,000 yuan monthly, reflecting the rising demand for efficient delivery services.
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Alibaba Unveils Taobao “Mega Membership” Program Integrating Services Like Ele.me, Fliggy, and Cainiao
Taobao, owned by Alibaba, has launched “Taobao Grand Membership,” integrating services like Ele.me and Fliggy. The tiered program, with six levels (Bronze to Black Diamond) and five star levels within each, offers escalating benefits based on “Taobao Points.” Perks range from shopping discounts to travel benefits. Membership tiers are updated quarterly. Black Diamond, the highest tier, is invitation-only. Spending across Taobao, Ele.me, and Fliggy will contribute to point accumulation. 88VIP members receive an automatic upgrade.