Carne Asada

Chipotle is launching Red Chimichurri, a limited-time offering, in the U.S. and Canada on September 30th to attract Gen Z and differentiate itself in the fast-casual market. This vibrant sauce, featuring roasted garlic, cilantro, chili peppers, and citrus, complements dishes like Carne Asada. Chipotle Rewards members get a free sample on launch day. This move builds on previous successful limited-time items and reflects Chipotle’s focus on flavor innovation and culinary development. The company recommends pairing Red Chimichurri with select entrees.