free rollout

OpenAI is expanding access to its ChatGPT “Memory” feature to all users. This allows the chatbot to retain conversation context, improving interaction cohesion. While free users gain short-term memory, paid subscribers retain more extensive memory capabilities. Control and privacy are prioritized, giving users options to disable Memory and manage data storage. This move is a strategic response to growing AI competition, aiming to boost user acquisition and solidifying OpenAI’s market position.