Shengjian
-
Milk Company Owner Offers Pension to Over 35s; Netizens React with Sarcastic Desire to Age Quickly
Shengjian Goat Milk Group’s president publicly denounced industry practices like price gouging and deceptive marketing, sparking consumer concern. To rebuild trust, the company launched a “pension fund” initiative, offering grants to consumers over 35. This move garnered positive online reactions and demonstrated the company’s commitment to ethical conduct, highlighted by a live-stream event on June 14th. Shengjian, a leading organic goat milk powder seller in China, aims to differentiate itself.
