PesoRama Inc. Poised for Further Expansion in Mexico with New JOi Dollar Plus Store
Toronto, Ontario – (May 29, 2025) – PesoRama Inc., the Canadian company behind the JOi Dollar Plus brand, is continuing its aggressive expansion in Mexico. The company has announced the upcoming grand opening of its 27th store, slated for May 31st in the bustling Patio Martin Carrera shopping center.
The new location, spanning 481 square meters, is strategically situated within the “Patio Martin Carrera” mall in the Martin Carrera neighborhood. This area benefits from established commercial activity and a higher-income demographic, promising a strong customer base seeking convenient access to everyday essentials. The store is located 8.7 kilometers from the heart of Mexico City, enhancing its accessibility for local residents.
“The opening of our 27th JOi Dollar Plus Store in Mexico bodes well for our overall expansion and provides greater accessibility to Mexican consumers who want to shop at our stores,” stated Rahim Bhaloo, Founder, CEO & Chairman of PesoRama. “There are multiple new locations with a high density of potential customers, where we would like to open our stores to drive continued growth and success.”
Join the Celebration!
For those keen to witness the launch, a live stream of the ribbon cutting and grand opening celebration will be held on JOi’s Instagram page on Saturday, May 31st at 3:00 PM CDMX / 5:00 PM EST. Follow @joi.dollar.plus for a front-row seat to the festivities.
About PesoRama Inc.
PesoRama, through its JOi Dollar Plus banner, is making its mark as a value dollar store retailer in the Mexican market. Since launching operations in Mexico City and its surrounding areas in 2019, the company has targeted high-density, high-traffic locations to maximize its reach. JOi Dollar Plus stores currently offer a wide range of products, including household goods, pet supplies, seasonal items, party supplies, health and beauty products, snacks, and confectionery items. As of May 31st, the company will operate 27 store locations.
Cautionary Note Regarding Forward-Looking Statements
This press release contains forward-looking information. Investors should be aware that actual results may differ materially from those anticipated due to various factors. The TSX Venture Exchange has not reviewed this press release and does not accept responsibility for its adequacy or accuracy.
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