CNBC AI News – In a dramatic turn of events, the founder of a prominent Chinese retail chain, has launched a public counteroffensive against what he describes as persistent online attacks. The announcement marks a significant escalation in the ongoing battle for the company’s reputation.
In a series of strongly-worded social media posts, the founder, declared that his company, is “beginning its fightback today.” He didn’t mince words, targeting those he alleges are maliciously attacking the brand. The posts suggest the company is preparing to take a stand against what it perceives as unfounded criticism and online harassment.
The founder’s statements are a direct response to what his company claims are sustained attacks. He accused the attackers of lacking basic critical thinking skills and engaging in baseless accusations, warning them of repercussions. “Anyone who foolishly attacks… will face our strong resistance! You will taste the consequences of harming others, and evil will surely be punished!” he wrote.
Further intensifying the situation, in a morning post, the founder expressed bewilderment at the focus of criticism on his company. The founder added that they have been dedicating efforts to promoting the good of society and the welfare of ordinary people, and thus, didn’t understand why they are being subject to attacks.
The announcement follows the founder’s recent travels to Xinjiang and Tibet, where he documented his journey while also sharing insights into the company’s business model and future strategies. This public display of leadership, combined with the strong defense against critics, underscores the company’s commitment to its mission and brand image.
Previously, on May 18th, the company’s senior management and employees collectively voiced their unwavering stance, vowing to “never compromise.” They specifically addressed the accusations and alleged smear campaign being conducted online, which they claim has damaged their reputation.
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