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CNBC AI News – June 15th: Despite a downpour, the grand opening of JD.com’s second Beijing JD Mall, located in Shuangjing, saw throngs of eager shoppers. Driven by a combination of government subsidies and enticing opening promotions, the mega-store quickly drew crowds.
Adding a nostalgic touch, the opening featured a display of the “three-foot counter” – the very same setup used by Richard Liu, the founder of JD.com, during the company’s early days. The display immediately captured the attention of visitors, offering a glimpse into the company’s humble beginnings.
The counter, stocked with items like CD burners, compact discs, and boxy, early-model computers, served as a tangible reminder of JD.com’s formative years.
This counter, reminiscent of the countless small retail spaces that populated Zhongguancun in the early 2000s, evoked a wave of nostalgia for many millennials and Gen Z shoppers. The contrast between the simple beginnings and the sophisticated, modern JD Mall is striking.
At the exhibit, younger customers were seen taking photos, clearly connecting with this piece of retail history.
The Shuangjing JD Mall spans an impressive 50,000 square meters and boasts a comprehensive selection of products, including appliances, home goods, digital gadgets, AI-powered robots, and international imports.
Further expansion is underway. During the “618” shopping festival this year, JD Malls in Shenzhen, Wuhan, and Taiyuan are also set to open their doors, while the Hefei JD Electronics Super Experience Store has been upgraded to a full-fledged JD Mall.
Currently, a total of 24 JD Mall locations are operational across the country.
According to a previous statement from a business leader at the Nanjing JD Mall, plans are in place to open approximately 8 to 10 new stores each year. The focus is on high-tier cities, with the possibility of opening a second location in profitable markets. Besides the high-end market, JD plans to expand to cities with significant economic growth as well.
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