Tonight, the fifth round of the Jiangsu Super League (the “Su Chao”) kicks off with a highly anticipated match between Changzhou and Nanjing. But the real headline isn’t the game itself – it’s the prehistoric spectacle unfolding in Changzhou’s home stadium.
In a move that’s captured the imagination of fans and commentators alike, the Changzhou team has enlisted some rather unusual support: a collection of life-sized, animatronic dinosaurs. The roster includes a fearsome Tyrannosaurus Rex, a Triceratops, and even a Velociraptor, promising a Jurassic Park vibe to complement the on-field action.
The stunt has ignited a buzz online, with some wittily dubbing Changzhou’s strategy as the “dinosaur gambit.”
The creative promotion has clearly resonated with the public. According to local reports, tickets for the match *sold out* well in advance, with the initial pre-sale reservation numbers reaching a staggering 760,000.
This isn’t the first time Changzhou has embraced a bold promotional strategy. For the third round of the “Su Chao” in May, the team offered free entry to its A-rated scenic spots for visitors from the city of Yangzhou, leading to a short-term tourism boom, with 150,000 Yangzhou residents taking advantage of the offer in just three days, many of whom visited popular local attractions like the China Dinosaur Park.
One could argue that even if Changzhou’s team doesn’t win the game, the city is already scoring big points in terms of fan engagement and showcasing its unique brand to the world. In the competitive landscape of sports and entertainment, it seems Changzhou is proving that a little bit of “Jurassic” flair can go a long way.
Original article, Author: Tobias. If you wish to reprint this article, please indicate the source:https://aicnbc.com/3034.html
