July 9, CNBC AI News – Chinese pop megastar Jay Chou has officially launched an account on Douyin (TikTok’s Chinese sibling), verified under the ID “周同学” (Classmate Jay).
The colossal appeal of the Mandopop icon was immediately evident. Remarkably, Chou garnered over 3 million followers **before posting a single piece of content**, showcasing the sheer power of his brand.
Critically, this impressive number isn’t plateauing. The follower count continues its rapid, near real-time ascent, signaling relentless organic momentum.
This marks Chou’s second major foray into Chinese social platforms, following his 2020 debut on Kuaishou (快手) under the same “Classmate Jay” ID, where he prominently declared it his “Only Official Chinese Account.”
His Kuaishou entry saw follower counts skyrocket past 10 million within a week. Industry observers suggest his Douyin launch could very well eclipse that benchmark, fueled by the platform’s massive user base and Chou’s sustained cultural relevance.
Analysts note a key distinction: Chou’s Kuaishou presence appeared primarily managed by a team. His Douyin arrival, however, is generating heightened anticipation among fans for potential direct engagement.
The underlying question for both fans and marketers: Will Chou leverage Douyin for intimate artist-fan interaction and direct updates on new music, differentiating it from a purely promotional channel? The audience’s appetite for authenticity suggests significant potential if he chooses to actively participate.
Original article, Author: Tobias. If you wish to reprint this article, please indicate the source:https://aicnbc.com/4318.html
