Corporate Social Responsibility

A former delivery rider in Shandong province suffered a medical emergency and is in a coma, facing significant medical bills. Despite having moved to a competitor, his previous employer provided financial aid, including an initial 50,000 yuan and an additional 50,000 yuan in assistance, from its Rider Care Program. This program, which has aided thousands and distributed millions in aid, has recently expanded to cover children of riders and a wider range of illnesses.

JD.com expands its “Sunshine Angel” customer service team to 1,000 members, reflecting a 12-year inclusive employment initiative. Now employing over 4,000 people with disabilities across departments, the program offers accessible infrastructure, mental health support, and entrepreneurship training that has empowered hundreds of thousands to launch digital ventures. By integrating disabled employees into logistics and delivery roles, JD redefines inclusion as a strategic innovation driver, enhancing market reach while delivering measurable ESG returns through increased brand value and operational resilience.