Partnership

8×8, Inc. has extended its partnership with Southampton FC, continuing as an official partner for Men’s and Women’s First Teams through the 2025/26 season. 8×8’s cloud-based technology is integral to the club’s operations, enhancing matchday experiences and fan engagement through streamlined communications. The partnership focuses on fostering deeper connections with supporters via personalized interactions and timely updates. The renewed agreement includes increased brand visibility and collaborative community outreach programs, leveraging 8×8’s unified platform to elevate fan experiences and operational efficiency.

Lucid Group, an innovative EV maker, has appointed actor Timothée Chalamet as its first Global Brand Ambassador in a multi-year partnership. This marks a significant step for Lucid, reinforcing its commitment to ‘Compromise Nothing’ and pushing the boundaries of electric vehicle technology. The collaboration aims to further elevate Lucid’s brand awareness and appeal to a wider audience.

XCF Global and Continual Renewable Ventures Pty. Ltd. signed a non-binding MOU to launch New Rise Australia, a platform for SAF and HVO production. The potential agreement includes an equity stake and license fees, leveraging XCF’s technology for the Australian market. This partnership supports XCF’s international expansion, with definitive agreements expected.