resilience

Huawei’s Enjoy 80 series, in collaboration with Kuaishou, launched *The Journey of Revival*, a short film documenting four individuals—a retiree adventurer, a fitness-focused laborer, a poet delivery rider, and a muralist—who exemplify resilience in daily life. The campaign highlights the smartphone’s features like a 6,000mAh battery, shock resistance, and wet-hand usability, framing them as tools enabling perseverance. By showcasing authentic, unpolished stories of ordinary people overcoming challenges, Huawei merges product innovation with relatable narratives, emphasizing genuine human experiences over traditional marketing tactics to foster deeper consumer connections.

Actress Zhu Yuanyuan and musician Zhao Yingjun, pivotal to China’s acclaimed film *Hi, Mom* (2020), have died of cancer, reigniting discussions on the drama’s themes of resilience and human connection amid illness. Zhu portrayed the mother of a terminally ill teen, while Zhao composed its evocative soundtrack. Directed by Han Yan, the film explores two cancer patients’ transformative bond, earning nominations at China’s Hundred Flowers and Huabiao Awards. Its enduring relevance highlights global cinema’s shift toward narratives that humanize medical adversity and amplify societal empathy. Critics praise their artistic legacy for mirroring real-world struggles with quiet courage.