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CNBC AI News – In a keenly watched annual report, Kantar, in collaboration with Google, has unveiled the 2025 BrandZ Top 50 Chinese Global Brand Builders. The rankings offer a critical snapshot of the power and perception of Chinese brands on the international stage.
The report, evaluating export potential and overseas market trends, surveyed consumer perceptions across 11 global markets. The analysis involved over 400 brands, whittling down a pool of 203 contenders to identify the top 50. The final rankings were determined by assessing brand strength scores.
Topping the charts this year is ByteDance, boasting a brand strength score of 2658, a significant lead over its competitors. Xiaomi secured the number two spot with a score of 1154, while SHEIN claimed third place with a score of 1148.
Rounding out the top 10 are Lenovo, Huawei, Haier, AliExpress, Hisense, OPPO, and TCL.
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Original article, Author: Tobias. If you wish to reprint this article, please indicate the source:https://aicnbc.com/2910.html