ADAS

Lynk & Co. showcased its EM-P Super Range-Extended Electric Solution at the “CO:TALK” event in Zhengzhou. This hybrid system prioritizes electric driving and offers intelligent energy management for personalized experiences. The Lynk 08 EM-P, starting at RMB 192,000, is the first mid-to-large plug-in hybrid sedan from Lynk & Co., featuring standard all-wheel drive and advanced ADAS with the Thor chip, LiDAR, and Qianli Haohan H7 solution. It aims to redefine value in the hybrid sedan market.

Geely Auto’s Galaxy A7 was showcased at a recent event in Zhengzhou, highlighting its modern design, intelligent features, and efficient hybrid system. The mid-size sedan features a 15.4-inch central screen, HUD, and Galaxy NOS with Flyme Auto. Equipped with advanced ADAS, including Highway NOA and AEB, it boasts a 1.5-liter engine-based EM-i super hybrid system with a 47.26% thermal efficiency and a 2.67L/100km fuel consumption (CLTC). The A7 received over 10,000 pre-orders shortly after launch.

Xpeng Motors announced Xu Yizhen, a popular short drama actress, as a new owner of the Xpeng G7, a mid-size SUV launched in July. A promotional video features Xu testing the G7’s features, including its air conditioning, which the company claims outperforms Tesla’s in cooling speed and ventilation. CEO He Xiaopeng personally delivered the car, emphasizing the spacious interior and large cargo area. The partnership highlights Xpeng’s marketing strategy and the growing influence of short-form video in China.

China’s Ministry of Public Security is increasing oversight of ADAS technologies amid growing adoption. New regulations and stricter scrutiny of automakers’ marketing claims are expected. The focus is on enhanced automaker accountability, refined legal frameworks for Level 0-2 ADAS, and public awareness campaigns emphasizing driver responsibility. Authorities will collaborate to clarify “human-machine co-driving” definitions and safety standards. The core message is that drivers are responsible for vehicle safety as current systems are not fully autonomous, and “hands-off, eyes-off” behavior carries risks.

Automakers promote ADAS, but experts stress these Level 2 systems are driver *aids*, not autonomous replacements. Drivers must remain engaged, bearing responsibility for accidents unless product defects are proven. Simulations revealed ADAS failures in critical scenarios: only 47% of vehicles avoided a highway collision with a truck obstruction at night, and only 58% stopped for a child darting into the road. V2X integration is seen as the future beyond current L2 limitations.

A Huawei M9 owner caused a collision while using the intelligent driving mode. Police assigned full responsibility to the owner, Mr. Zhang, who then demanded over a million yuan in compensation, including for emotional distress and cancer risk. Netizens criticized his demands as extortion, emphasizing driver responsibility for Level 2 ADAS. Negotiations are ongoing, with authorities investigating.

Xiaomi will launch its luxury YU7 SUV on June 26th, targeting the “elite” market. The SUV will feature advanced technology, including LiDAR, an 800V platform, a panoramic display, and a high-capacity battery. The YU7 aims to redefine intelligent SUV standards and rival high-end models, with a likely starting price above RMB 250,000, positioning it as a premium offering rather than a budget vehicle.

LeddarTech Holdings Inc. (LDTC), an AI-powered software firm in the ADAS/AD space, will be delisted from Nasdaq on June 24, 2025. The delisting follows the company’s announcement of filing under the Bankruptcy and Insolvency Act (Canada). The company’s board of directors has resigned, and the company does not plan to appeal the decision. Further details on the BIA process will be released via Raymond Chabot Inc.’s website.

A viral video showing Huawei’s Richard Yu briefly lowering his head while driving an AITO M8 SUV (Level 2 autonomy) reignited debates on driver-assistance system safety. Shenzhen authorities stressed drivers must remain attentive, with full liability for accidents during assisted operation. Huawei’s car unit and AITO reiterated Level 2 systems require continuous manual control. Analysts highlighted consumer confusion over ADAS limitations despite automakers’ marketing, as regulators globally warn these technologies demand constant supervision. The incident underscores risks of misaligned tech ambitions and lagging user education, with the autonomous vehicle market projected to hit $2.3T by 2030 amid regulatory challenges.