Lei Jun on Xiaomi EV Success: My Deepest Gratitude to Beijing

Xiaomi’s founder, Lei Jun, lauded Beijing’s role in the success of their EV venture. He credited the city’s business environment, industrial foundation, and supportive ecosystem. The upcoming Xiaomi YU7, scheduled for a July launch, is generating significant pre-order interest, surpassing even the SU7’s initial demand.

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Beijing, China — Xiaomi’s electric vehicle ambitions are taking shape, and the company’s founder, Lei Jun, is singing the praises of the city that’s fueling their growth. Speaking at a tour of the company’s Beijing-based super factory, Lei credited the capital’s thriving business environment and robust industrial foundation for playing a key role in the success of Xiaomi Auto.

Lei highlighted the importance of factors from advanced manufacturing to core technological advancements and the thorough understanding of consumer needs as vital cornerstones for the burgeoning auto venture. He acknowledged the crucial support from a dynamic ecosystem that Beijing has cultivated.

“As Xiaomi celebrates its 15th anniversary this year,” Lei stated, “we remain deeply grateful for the support Beijing has provided. We feel the supportive business climate and quality talents here.”

Adding to the buzz, Lei also revealed details surrounding the upcoming launch of the Xiaomi YU7. He disclosed that the vehicle is scheduled for release this July, noting the significant public anticipation. Pre-orders already indicate strong demand. “The pre-launch interest already surpassed that of the SU7, and we are seeing massive user engagement anticipating this launch.”

Lei Jun at Xiaomi Super Factory

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