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CNBC AI News: As the dust settles on the annual 618 shopping festival, a major e-commerce battleground in Asia, early reports indicate robust performance for the e-commerce giant JD.com.
Released just after midnight on June 19th, JD.com’s preliminary figures painted a picture of significant growth.
According to the initial data, orders placed by users during the 2025 618 festival witnessed a surge exceeding 100% year-over-year, outpacing competitors. JD.com’s retail operations, encompassing online platforms, offline stores, and its food delivery arm, collectively processed over 2.2 billion orders.
The company noted that the daily active users (DAU) of the JD.com app reached a record high during the 618 event.
JD.com highlighted that categories like consumer electronics and home appliances maintained their position as market leaders in terms of scale and growth. Fast-moving consumer goods (FMCG), fashion / beauty and personal care categories also demonstrated strong performance, and the company’s network of offline stores saw substantial order growth. JD.com’s own livestreaming sales grew by 285%year-over-year
Specifically, the festival saw: a 200% increase in the number of new consumer electronics products with a transaction value exceeding 10 million yuan (approximately $1.4 million USD); participating consumer electronics stores generating 240% more transaction volume; and the gaming consoles on JD.com Global saw their sales jump by 110% year-over-year.
JD.com’s food delivery service also saw a strong showing in its first participation in the 618 event. Daily order volume surpassed 25 million, and the number of full-time delivery riders reached 120,000.
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