LABUBU

TikTok creator “The Jungle Pups” claimed ownership of a unique £20,000, 24-karat gold Labubu figurine, betting on its rising value. Her viral video sparked skepticism over authenticity. She showcased magnet tests and a “gold detector,” and later revealed rare emerald, diamond, and pink diamond variants to bolster her claims. However, attempts to verify these gemstones with a suspicious “gem detector,” which beeped like a common phone ringtone, fueled online mockery and disbelief. Her efforts highlighted the blend of digital spectacle, luxury culture, and satirical content.

A customer received a Labubu blind box order from ZTO Express with the individual boxes and bags missing, only leaving the figures. ZTO cited a delivery error and offered compensation, acknowledging similar issues with collectible deliveries. The incident highlights the importance of secure delivery, proper documentation for consumers, and choosing reliable shipping services, especially for valuable items.

In Shenzhen’s gold market, “gold Labubu” accessories are booming, driven by young consumers. Retailers are selling phone charms, jewelry, and pendants, despite lacking authorization from the Labubu IP owner. This has prompted warnings of potential copyright infringement and unfair competition. Local authorities have announced inspections and will take action against unauthorized sales, leading some vendors to sell the items discreetly.

Labubu, a collectible toy, is experiencing a global boom. Actress Yao Chen revealed she invested in Labubu early, witnessing its rise from criticism to immense popularity, including limited-edition figures. Initially popular in Southeast Asia, Labubu’s sales have exploded worldwide, driven by celebrity endorsements and high demand (leading to secondary market price increases). The company’s CEO aims to develop Labubu into a long-term intellectual property.

Olympic swimmer Sun Yang was recognized while buying a rare Bandai RX-0 Unicorn Gundam bust on China’s Xianyu marketplace. The collectible, originally worth around $350, now trades for $360-$530. This purchase sparked discussion about collecting trends, contrasting Sun’s choice with the volatile market surrounding Labubu blind boxes, which have experienced a significant price correction after initial hype.

Customs at Wuhan Tianhe Airport seized 144 Pop Mart Labubu figurines from two individuals attempting to smuggle them. The figures, part of the popular Labubu 3.0 blind box series, were intended for resale, capitalizing on their high secondary market value. This incident highlights the increasing demand for Labubu, a character created by Kasing Lung, as well as the soaring popularity of Pop Mart.

Pop Mart’s Labubu plush toys are experiencing soaring demand, but also facing a surge in counterfeits, particularly in Shenzhen. The collectible’s popularity has propelled Pop Mart’s app to the top of US shopping charts, with consumers eagerly awaiting restocks. Industry analysts attribute Labubu’s success to a shift in Chinese manufacturing towards cultural creation and strategic marketing, transforming a niche art form into a global phenomenon, highlighting the importance of strong product identity.

Actress Zhang Yuqi’s live unboxing of LABUBU blind boxes drew over 100,000 viewers, showcasing the collectible’s popularity. Pop Mart’s LABUBU figurines, globally recognized, propelled the company’s growth, even topping the US App Store’s shopping charts. Demand is so high, that a rare prototype sold for nearly $1.5 million, and its value has significantly impacted the company’s stock price, leading to the founder’s ascent as the richest individual in Henan province.

POP MART Korea has temporarily stopped in-store sales of LABUBU plush toys and keychains due to safety concerns and a commitment to premium service, following a similar move in the UK. This follows the product’s growing global popularity, with reports of high demand and celebrity endorsements. The company aims to resume sales with improved service and has apologized for the inconvenience.

POP MART’s LABUBU designer toys are experiencing immense global popularity, particularly in the US, fueled by celebrity endorsements and social media trends. Sales in the US market are booming, rivaling luxury goods. The craze has led to customization, high demand, and even the development of secondary industries. While successful, the company faces challenges in IP development and balancing product scarcity with market responsiveness.